Cory B
Created Nov 09, 2023Athlete Introduction to the CAI Platform
Welcome to CAI! Here is a step by step on how to maximize your time on CollegeAthleteInfluencers.com
Use this guide after creating your account!
We recommend you use the description field to really sell yourself to prospecting companies and brands looking for authentic brand ambassadors. Use this opportunity to be real and excite profile viewers with more about YOU.
We advise you include your story, your sport, your interests & what you care about! Take this time to tell them why you'd make a great partner for their brand and make it a priority to be relatable.

Adding photos that show who you are helps brands get to know you!
We recommend adding a variety of photos including:
Sports
Professional Environment
Living Life / Interests / Hobbies
Showing who you truly are rather than just you in a uniform will increase your relatability and potential to be a brand ambassador.

Similar to your profile description, take this opportunity to sell yourself to the brand offering the Opportunity. Explain why your values & beliefs align with theirs, and why your audience would make a great fit for their target market.
We heavily advise reading the Opportunity description to understand what the NIL Deal would entail and ensure you think you'd fit nicely. Additionally, check out their brand profile on the CAI platform to learn more about who they are and what they're looking for.

View your applied Opportunities
Click on 'Applied Opportunities' to check the statuses of your applications.

Chat with interested brands
Exciting! A brand is interested in you. Chat about the project, iron out details and get to know each other. Eventually if they confirm you as their selection, you both will need to draft and sign a NIL contract.
Remember, it is always advised to always seek legal counsel before signing a NIL contract.
Please check all of your state & local laws as well as your University policies before signing a NIL contract. CAI does not take commissions from deals and is therefore not involved in the NIL contracting process.
Make sure everything is communicated clearly and the contract is appropriate.
