How to Add GTM Tracking and Data Layer Code to Shopify

Matt Spangler

Created Jun 13, 2024

How to Add GTM Tracking and Data Layer Code to Shopify

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Unlimited Tracking Test Store · Home · Shopify

24 Steps
1

1. Click on Online Store

Click on Online Store
2

2. Click on Click for more theme actions

Click on Click for more theme actions
3

3. Click on Edit code

Click on Edit code
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4. Click on Snippets

Click on Snippets
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5. Click on Add a new snippet

Click on Add a new snippet
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6. Type "data-layer"

Type "data-layer"
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7. Click on Done

Click on Done
8

8. Paste text from the 'data-layer-liquid.txt' file into the code editing area

Paste text from the 'data-layer-liquid.txt' file into the code editing area
9

9. Click on Save

Click on Save
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10. Click on theme.liquid

Click on theme.liquid
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11. Paste text from the 'theme-liquid.txt' file into the code editing area

Paste text from the 'theme-liquid.txt' file into the code editing area
12

12. Change the tracking domain from "mydomain.com" to your domainChange the GTM Container ID from GTM-XXXXXXXX to your container id

Change the tracking domain from "mydomain.com" to your domain
Change the GTM Container ID from GTM-XXXXXXXX to your container id
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13. Click on Save

Click on Save
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14. Click on Exit

Click on Exit
15

15. Click on Settings

Click on Settings
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16. Click on Customer events

Click on Customer events
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17. Click on Add custom pixel

Click on Add custom pixel
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18. Type "GTM Event Tracking"

Type "GTM Event Tracking"
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19. Click on Add pixel

Click on Add pixel
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20. Paste text from the 'customer_events.txt' file into the code editing area

Paste text from the 'customer_events.txt' file into the code editing area
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21. Change the tracking domain from "mydomain.com" to your domainChange the GTM Container ID from GTM-XXXXXXXX to your container id

Change the tracking domain from "mydomain.com" to your domain
Change the GTM Container ID from GTM-XXXXXXXX to your container id
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22. Click on Save

Click on Save
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23. Click on Connect

Click on Connect
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24. Click on Connect

Click on Connect
Well done!
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